What is KonnecTo?
KonnecTo is a customer-driven research platform that provides the deepest information on your customers that can dramatically improve the outcome of your marketing and sales investments. We deliver customer insights that are available to you 24/7 and help you to understand your customers' preferences, attitudes and feelings towards your brand and your competitors.
Using new high-quality personal customer data, we translate this information into actionable insights that enable brands to make data-driven marketing decisions - improve their marketing campaigns, find undiscovered networks of mini influencers, choose their next major sponsorship deal wisely, and much more...
How We Do It
Our clients ask their customers to opt-in to be a participant in their KonnecTo Consumer Group. Privacy and data security are of utmost importance to us, and we enable a transparent opt-in process where customers are fully aware of the data they are sharing.
Using our AI-powered insights engine, KonnecTo then analyzes data from multiple data sources to gain a 360 degree perspective on each customer and fan. We employ a variety of technologies to analyze pictures, text, and emotions and combine this data with deep market research to give you actionable insights that help to answer your most critical marketing and business challenges.
Using our special blend of algorithms, we process millions of datapoints along with rich market data to provide you with actionable insights
Understanding how customers feel can give deep insight into their behavior. We detect emotions via pictures and text to understand sentiment as well as other customer needs and desires
Ever heard that a picture is worth a thousand words? We use picture recognition to give context to what your customers do, how they interact with products - and so much more.
Through a mixture of analyzing text including hashtags, updates, and messages, we build a full customer profile that shows how a customer engages with the world