KonnecTo enables consumer brands to analyze your most loyal customers’ past & present interactions
at every touch point.
Gain a deep understanding of your customers from a 360 degree perspective - including how they feel about your brand
Recognize the trends in consumer behavior that influence different business units from concessions to fan benefits
Understand which of your marketing channels are most effective and what activities have created the most engagement now and over the past 10 years
Find out how your customers interact with your competition - and what marketing activities your competitors are using.
Learn which sports/teams and entertainment events are the most effective channels for engagement with your customers
Look back over time to gain insights on which of your campaigns and that of your comeptitors worked and which didn't
KonnecTo enhances your loyalty programs by helping to answer questions like:
Which rewards would your customers respond to based on their daily lives?
When do customers stop using your competitor ’s product and start using yours, and vice-versa?
How do customers interact with your products? What “drives” and moves your customers - Values, life events, experiences?
Which sports teams do your customers like?
Which entertainers are they interested in?
Do your customers like music more than they like sports or vice-versa?
Which of your customers are having ”life events” moments? (moving, having a baby, etc.)