Ultimate Ears vs Apple

What Konnecto identified

User Journey

Gap identified

Corporate employees enter their company’s HR platform in order to access their company gift card. They continue to interact with “perkspot.com” to select their gift. Apple and Samsung are the top brands that appear there under ‘earpods’ and therefor employees end up converting with them.

Supportive Metrics

Perkspot.com -

1.8M Monthly Visitors

IMPACT SCORE

5

IMPLEMENTATION TIME

1 Hour

INDUSTRY

Earphones

SEGMENT

Young Corporate Employees (25-34)

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